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2024· Delivered· Product strategy & art direction

Nakamoto Knights Collection

Led product strategy and art direction for one of the first SIP-404 NFT collections on Stacks, pioneering fractional NFT ownership on Bitcoin.

Web3NFTStacks
Nakamoto Knights: brand identity
Brand identity for Nakamoto Knights.
Nakamoto Knights: example NFTs from the collection
Example designs from the collection.
01 / 02

Led product strategy and art direction for Nakamoto Knights, one of the first SIP-404 NFT collections on Stacks, a Bitcoin Layer 2.

The opportunity

Identified a market gap for cartoon-style NFTs with appeal to Asian audiences, where Stacks had strong community traction.

What I built

Designed over 150 traits across rarity tiers and directed a freelance artist to execute the visual style, assembling a collection of 2,000 unique NFTs.

The collection pioneered fractional NFT ownership on the Bitcoin network by combining two token primitives, enabling fractionalization without the typical liquidity tradeoffs.

Outcome

Delivered the full product (strategy, art system, and collection architecture) to the client on time and to spec.